TOUCHSCREEN
TRADE SHOW
USABILITY TESTING
PROJECT MANAGEMENT
Leading the collaborative effort to create innovative trade show experiences.
Every year, LP makes a splash at the International Builder Show, and it’s our job to continuously elevate the booth experience. For the past two years, our interactive team has played a crucial role—transforming from bystanders to key players. Our three interactive displays engaged attendees by showcasing the compelling reasons to choose LP products through immersive and entertaining experiences. I was responsible for transforming my team’s concepts into standout, ‘best of show’ experiences.
My Role:
UI Designer UX Designer Collaboration Facilitator
My Contributions:
Refining the User Interface Defining Micro-Animations Building Components Project Management Usability Testing

TOUCHSCREEN
TRADE SHOW
USABILITY TESTING
PROJECT MANAGEMENT
Leading the collaborative effort to create innovative trade show experiences.
Every year, LP makes a splash at the International Builder Show, and it’s our job to continuously elevate the booth experience. For the past two years, our interactive team has played a crucial role—transforming from bystanders to key players. Our three interactive displays engaged attendees by showcasing the compelling reasons to choose LP products through immersive and entertaining experiences. I was responsible for transforming my team’s concepts into standout, ‘best of show’ experiences.
My Role:
UI Designer UX Designer Collaboration Facilitator
My Contributions:
Refining the User Interface Defining Micro-Animations Building Components Project Management Usability Testing


TOUCHSCREEN
TRADE SHOW
USABILITY TESTING
PROJECT MANAGEMENT
Leading the collaborative effort to create innovative trade show experiences.
Every year, LP makes a splash at the International Builder Show, and it’s our job to continuously elevate the booth experience. For the past two years, our interactive team has played a crucial role—transforming from bystanders to key players. Our three interactive displays engaged attendees by showcasing the compelling reasons to choose LP products through immersive and entertaining experiences. I was responsible for transforming my team’s concepts into standout, ‘best of show’ experiences.
My Role:
UI Designer UX Designer Collaboration Facilitator
My Contributions:
Refining the User Interface Defining Micro-Animations Building Components Project Management Usability Testing

TOUCHSCREEN
TRADE SHOW
USABILITY TESTING
PROJECT MANAGEMENT
Leading the collaborative effort to create innovative trade show experiences.
Every year, LP makes a splash at the International Builder Show, and it’s our job to continuously elevate the booth experience. For the past two years, our interactive team has played a crucial role—transforming from bystanders to key players. Our three interactive displays engaged attendees by showcasing the compelling reasons to choose LP products through immersive and entertaining experiences. I was responsible for transforming my team’s concepts into standout, ‘best of show’ experiences.
My Role:
UI Designer UX Designer Collaboration Facilitator
My Contributions:
Refining the User Interface Defining Micro-Animations Building Components Project Management Usability Testing
300+
Collective Sessions
30s
Avg. Interaction Time
400%
Increase in User Engagement
300+
Collective Sessions
30s
Avg. Interaction Time
400%
Increase in User Engagement
300+
Collective Sessions
30s
Avg. Interaction Time
400%
Increase in User Engagement
300+
Collective Sessions
30s
Avg. Interaction Time
400%
Increase in User Engagement
THE SOLUTION
Three distinct educational experiences.
During an extensive discovery phase, the UX team crafted three unique experiences designed to enhance LP’s presence at the IBS Show. These installations aimed to educate and engage attendees, leaving a lasting impression of LP’s offerings.



THE SOLUTION
Three distinct educational experiences.
During an extensive discovery phase, the UX team crafted three unique experiences designed to enhance LP’s presence at the IBS Show. These installations aimed to educate and engage attendees, leaving a lasting impression of LP’s offerings.



THE SOLUTION
Three distinct educational experiences.
During an extensive discovery phase, the UX team crafted three unique experiences designed to enhance LP’s presence at the IBS Show. These installations aimed to educate and engage attendees, leaving a lasting impression of LP’s offerings.



THE SOLUTION
Three distinct educational experiences.
During an extensive discovery phase, the UX team crafted three unique experiences designed to enhance LP’s presence at the IBS Show. These installations aimed to educate and engage attendees, leaving a lasting impression of LP’s offerings.



Integral to the booth experience, these interactive moments captivated attendees and took the booth to the next level.
Integral to the booth experience, these interactive moments captivated attendees and took the booth to the next level.
Integral to the booth experience, these interactive moments captivated attendees and took the booth to the next level.
Integral to the booth experience, these interactive moments captivated attendees and took the booth to the next level.
THE RESULTS
A successful booth at the International Builders' Show.
The booth’s interactive experiences were a standout success, providing LP with a competitive edge at this year’s show. Our data indicates a significant increase in engagement compared to last year, with the majority of users completing the interactive journeys, showcasing a deeper connection with the content.

THE RESULTS
A successful booth at the International Builders' Show.
The booth’s interactive experiences were a standout success, providing LP with a competitive edge at this year’s show. Our data indicates a significant increase in engagement compared to last year, with the majority of users completing the interactive journeys, showcasing a deeper connection with the content.

THE RESULTS
A successful booth at the International Builders' Show.
The booth’s interactive experiences were a standout success, providing LP with a competitive edge at this year’s show. Our data indicates a significant increase in engagement compared to last year, with the majority of users completing the interactive journeys, showcasing a deeper connection with the content.

THE RESULTS
A successful booth at the International Builders' Show.
The booth’s interactive experiences were a standout success, providing LP with a competitive edge at this year’s show. Our data indicates a significant increase in engagement compared to last year, with the majority of users completing the interactive journeys, showcasing a deeper connection with the content.

CHALLENGES & COMPROMISES
Engaging users in an environment literally packed with the competition.
LP was thrilled with their booth’s performance at this year’s event, despite numerous challenges from concept to creation.
Raising the Bar
Significantly enhanced performance over last year’s experiences, validating the effectiveness of our discovery-driven approach.
Navigating Stakeholders
Successfully managed expectations and maintained project trajectory, fostering seamless collaboration across teams.
Live Test Pressure
Effectively leveraged feedback from two critical sessions, refining the user experience based on real-time interactions with agency staff and clients.
CHALLENGES & COMPROMISES
Engaging users in an environment literally packed with the competition.
LP was thrilled with their booth’s performance at this year’s event, despite numerous challenges from concept to creation.
Raising the Bar
Significantly enhanced performance over last year’s experiences, validating the effectiveness of our discovery-driven approach.
Navigating Stakeholders
Successfully managed expectations and maintained project trajectory, fostering seamless collaboration across teams.
Live Test Pressure
Effectively leveraged feedback from two critical sessions, refining the user experience based on real-time interactions with agency staff and clients.
CHALLENGES & COMPROMISES
Engaging users in an environment literally packed with the competition.
LP was thrilled with their booth’s performance at this year’s event, despite numerous challenges from concept to creation.
Raising the Bar
Significantly enhanced performance over last year’s experiences, validating the effectiveness of our discovery-driven approach.
Navigating Stakeholders
Successfully managed expectations and maintained project trajectory, fostering seamless collaboration across teams.
Live Test Pressure
Effectively leveraged feedback from two critical sessions, refining the user experience based on real-time interactions with agency staff and clients.
CHALLENGES & COMPROMISES
Engaging users in an environment literally packed with the competition.
LP was thrilled with their booth’s performance at this year’s event, despite numerous challenges from concept to creation.
Raising the Bar
Significantly enhanced performance over last year’s experiences, validating the effectiveness of our discovery-driven approach.
Navigating Stakeholders
Successfully managed expectations and maintained project trajectory, fostering seamless collaboration across teams.
Live Test Pressure
Effectively leveraged feedback from two critical sessions, refining the user experience based on real-time interactions with agency staff and clients.
MY KEY CONTRIBUTIONS
Taking killer concepts and running with them.
My key role in this project was Ui design and supporting the development team by prioritizing high-impact tasks and assisting with quality assurance, making crucial on-the-fly decisions to ensure all three experiences were polished and ready.

MY KEY CONTRIBUTIONS
Taking killer concepts and running with them.
My key role in this project was Ui design and supporting the development team by prioritizing high-impact tasks and assisting with quality assurance, making crucial on-the-fly decisions to ensure all three experiences were polished and ready.

MY KEY CONTRIBUTIONS
Taking killer concepts and running with them.
My key role in this project was Ui design and supporting the development team by prioritizing high-impact tasks and assisting with quality assurance, making crucial on-the-fly decisions to ensure all three experiences were polished and ready.

IN CONCLUSION
Their “best booth ever”!
This year’s experiences were significantly enhanced, underscoring the importance of thorough discovery work in creating impactful interactions for IBS attendees.
IN CONCLUSION
Their “best booth ever”!
This year’s experiences were significantly enhanced, underscoring the importance of thorough discovery work in creating impactful interactions for IBS attendees.
IN CONCLUSION
Their “best booth ever”!
This year’s experiences were significantly enhanced, underscoring the importance of thorough discovery work in creating impactful interactions for IBS attendees.
IN CONCLUSION
Their “best booth ever”!
This year’s experiences were significantly enhanced, underscoring the importance of thorough discovery work in creating impactful interactions for IBS attendees.

